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Monday, 26 January 2015

Samsung Plans To Manufacture Tizen-Based Z1 Smartphone In Noida Plant

Samsung, the South Korean tech major, plans to manufacture its Tizen OS-based 'Z1' at its Noida facility soon, buoyed by the market response to its smartphone in the domestic market.
Samsung, which is the world's largest smartphone player, had launched the device in India earlier in January.

Samsung Z1 (Source: GSMArena)

"The compelling proposition of an easy to use and clutter free interface (of Z1), along with premium design has met wide consumer acceptance... The Z1 will be manufactured in company's Noida plant in UP" ,Samsung India Vice President Marketing (Mobile and IT) Asim Warsi told PTI.
The Noida facility has a capacity of producing over four million mobile phones a month and manufactures both affordable and high-end devices.
India is the first market globally, where the Z1 was launched at Rs 5,700, targeted at first-time smartphone buyers.
"The phone will soon be launched in Bangladesh," Warsi said.

According to industry sources, Samsung has sold about 50,000-55,000 units of Z1 since its launch on January 14.
Currently, only a few devices, including Samsung's smartwatch products run on the Tizen platform. A majority of Samsung's mobile phones are Android-based, which is also the dominant OS on most smartphones across the globe.
Samsung developed Tizen with Huawei Technologies and Intel Corp to challenge the Android software that powers most of the world's mobile devices.
The South Korean firm had, on several occasions in 2014, tried to launch a Tizen smartphone in Japan, France, Russia and India but every time balked at the last minute citing a lack of support from carriers and app developers.

One of its most affordable smartphones, the Z1 has Samsung offering localised entertainment apps and a simple user interface with the Tizen OS.
The dual-SIM device is powered by a 1.2GHz dual-core processor, 768 MB RAM and 4GB internal memory expandable up to 64GB. The smartphone features a four-inch display, 3.1 MP rear and a VGA front camera and 1,500 mAh battery.
The Z1 was showcased at the Tizen Developer Conference in San Francisco in 2014.
Previously, Samsung ran 'Bada' OS, which did not see much success. It has since been working on merging the platform with Tizen, which is backed by chipmaker Intel.
The other popular operating systems include Apple iOS, Microsoft's Windows Phone OS and BlackBerry's proprietary platform.

"Samsung Z1 sales have surpassed all expectations in a highly competitive and a fiercely fought price segment, which offers consumers the widest choice. We are also witnessing significant usage of the entertainment package with consumers downloading music and enjoying free movies and live TV," Warsi said.